After months of hype and development, NVIDIA finally gave consumers what they've all been waiting for: the reveal of its GeForce RTX 30-series GPUs. The announcement stream went live at 9 a.m. PT. M. And NVIDIA CEO Jensen Huang greeted us from his kitchen (now a familiar occurrence in 2020) and promised us an "amazing GPU." Without further ado, let's take a look at the incredible announcements that were made this morning.

First, let's cover the big reveals.


GeForce RTX 3080, 3070, 3090


With all the specs mentioned above, including RTX IO, DLSS 2.0, G-Sync, the Ampere architecture, and more, the GeForce RTX 30 series was already shaping up to be a major upgrade. However, NVIDIA did not stop there. With a completely redesigned cart, the GPU is a beautiful feat of engineering. With a top and bottom fan, the 3080 and 3090 models implement a heat exhaust system that improves airflow, runs nearly 20 degrees cooler than 20-series GPUs, and is 3 times quieter.

The new 3080 has double the performance of the current 2080 Super and is 1.5 times the speed of the current 2080 Ti. NVIDIA bills it as the biggest generational leap in GPU history.


You might be thinking, "That's cool, but I bet it costs an arm and a leg." Nope! The new 3080 is the same price as the current 2080 Super. Costing a modest $699, NVIDIA's new flagship is available on September 17, 2020.

Second, the GeForce RTX 3070 is the smaller and cheaper counterpart to the 3080. Offering better performance than the current 2080 Ti benchmark and costing less than half the astronomical price of the Ti, the 3070 is fully prepared for send great waves of transformation through the PC community. Huang personally took the time to address all Pascal loyalists, letting them know: it's finally time to upgrade. The 3070 costs $499 and launches in October of this year.

Last but definitely not least, NVIDIA revealed its self-styled "BFGPU": the GeForce RTX 3090. It looks like this hunk could rival my entire PC in a welterweight fight.

Ten times quieter than the Titan RTX and 3 times cooler, the 3090 walks smoothly and carries a big stick.








With DLSS 2.0, the 3090 outputs 8K frames with frame rates of 60fps. Because neither a typical monitor, nor YouTube, can display 8K: NVIDIA showed a host of streamers invited to its headquarters to experience 8K. Does the average consumer need 8K resolution? Absolutely not. Do we want it anyway? Yes we do.

The 3090 will cost $1499 and will be available on September 26, 2020.

Aside from the new products, NVIDIA had a bunch of additional announcements to share.


NVIDIA's "four gifts"

First off, in what could be the biggest gaming news of the day: DLSS and real-time ray tracing improvements are coming to Fortnite.

NVIDIA Reflex was also announced, which will go on sale in September. Reflex is firmly geared towards esports. It will be released as a Game-Ready driver update that will optimize the CPU-GPU pipeline to improve latency "up to 50 percent," according to Huang. The first games to receive this update will be Riot Games' VALORANT, Epic's Fortnite, EA's Apex Legends, Activision's Call of Duty: Warzone, and Bungie's Destiny 2.

Next up were the new G-Sync displays that run at a whopping 360Hz. Big hits like Acer, Dell's Alienware, ASUS, and MSI will launch these monitors this fall. Once again, esports took center stage here, as reduced latency in player movement for competitive gamers was highlighted.

Lastly, NVIDIA Broadcast was announced. Launching in September, Broadcast will give both amateur and professional content creators more tools to work with when creating webcam videos. The top three featured features were audio denoising, virtual background effects, and automatic webcam framing, all using AI technology. As someone who knows the basics of encoding and rotoscoping in Adobe's After Effects, real-time virtual background effects have huge implications for the many hours it takes to create content.


Omniverse Machinima

Huang went on to talk about NVIDIA's new Omniverse Machinima app, which tackles "Machinima," an art form that takes real-time computer graphics engines and creates short films or animations with them. This app will be available on Omniverse, NVIDIA's workflow collaboration tool. It is a "universal design tool asset swap with a viewer, based on a photorealistic path trace". If you didn't understand anything in that sentence, it's because it was satanic profanity and you may have summoned a demon. On a more serious note, this app is a big hit with sharing assets between different design platforms. It will support 3DS Max, Maya, Photoshop, Epic Unreal, Rhino and other third party design applications.


DLSS 2.0














Following? DLSS 2.0. Let's analyze it. Using artificial intelligence, DLSS takes the low resolution image in a current frame as well as the previous high resolution frame to generate a current high resolution frame without sacrificing execution time. Basically, DLSS is implemented in the Game-Ready controller to enable 4K gaming with higher frame rates, and that's good for everyone. DLSS 2.0 takes this one step further for the new 3090 GPU.

Huang discussed the current state of computer operations in some detail, describing how the GPU-CPU pipeline is the new "bottleneck", rather than memory, due to the speed of NVMe SSDs. Because of this, NVIDIA has developed RTX IO. Working closely with Microsoft, RTX IO will use DirectStorage and optimize GPU/CPU transfer to be nearly 20 times faster than the previous generation of GPUs. With lossless decompression and advanced APIs designed specifically for gaming, RTX IO brings gaming one step closer to the dream of zero load times.

Using Ampere, the new and improved GPU system built on the bones of the previous Turing system, NVIDIA has really pushed the envelope on performance specs for the new GeForce RTX 30 Series.

Here are the specifications for the Turing system, or the first generation of RTX:

Pretty impressive, right? Now, let's take a look at the phenomenal increase in performance of the Ampere system, or the second generation RTX, launching with the Series 30:



As shown, the Ampere architecture has doubled Turing performance at all levels.

That sums up the massive amount of information NVIDIA put together in 40 minutes today, and we're excited to get our hands on the 30-series GPUs. Check back with PC Gaming CR for the latest news, and be sure to pick up your own NVIDIA GeForce RTX. 30 Series for PC Gaming CR later this month.


Want more information about the NVIDIA launch? Check out NVIDIA's full recap of the event, as well as the reveal itself. You can also visit the GeForce RTX 30 Series launch page.GeForce RTX 30 Series.GeForce RTX 30 Series launch page.